The Secret to Becoming Your Own Financial Expert

Become a Financial Expert Like Me

Could you be the next personal finance “expert”?

Are you an expert? Do you rely on anyone else as an expert?

I was recently featured in’s 12 Days of Finance poll to find the most popular personal finance expert of 2012.

I’m flattered to be listed in the poll. But it’s crazy that I would even be on the same page with any of those folks. They each impact hundreds of thousands to millions of people on a daily basis.

So when I was asked to explain what makes my brand of personal finance advice different from the others, my answer was easy: I don’t present myself as an expert. I simply share my story with money – the good, the bad, and the ugly.

My goal is that readers will be able to see themselves doing what I do and become inspired to take control of their own finances – ultimately becoming the expert of their financial life.

Here are my thoughts on expertise and some ways that you can be more proactive in becoming your own financial expert in 2013.

No License Required

You should know that it doesn’t require a degree or a special license to be your own expert. The CFP, CPA, and other designations (which many of the experts in the poll have) are helpful, but not required. I’m actually a CPA, but I can tell you from personal experience that being a CPA did nothing, by itself, to improve my financial life.

Sure, I picked up a bit of knowledge about business structures and retirement investing tools. But I still need to reference IRS guidelines before I make any financial moves. Ironically, the one thing that a CPA designation actually allows me to exclusively do – sign off on required public company audits – is something that has nothing to do with personal finance and something I’ll never do.

More importantly, a CFP or CPA designation do nothing for you when you can’t spend within your means or pay yourself first. These core concepts aren’t taught in school (I graduated with a Master’s in Professional Accountancy and I had credit card debt and no savings). You have to learn the core personal finance concepts through living.

It Can’t Be Completely Outsourced

It’s cliche at this point, but it’s called personal finance for a reason. At any given time, each of us in going through our own unique life situation and each of us has a different net worth. This is why it’s so important for you to become your own expert. Only you know the full extent of your financial situation. Only you can apply financial advice to your situation correctly.

My advice to buy and hold target date funds doesn’t apply to a widowed woman in her 60s. My advice to only own term life insurance doesn’t necessarily apply to someone who has a child with special needs that may need long-term adult care. There are countless examples of financial advice that only applies…if. Only by becoming your own expert can you appropriately decipher the financial headlines of the day.

You Are the Expert of You

An important part of becoming your own financial guru is learning (or accepting) who you are. What are your natural strengths and weaknesses? Does making extra money come easy to you? Are you prone to save all of your money vs spending it frivolously? Your financial decisions should be made honestly, with your strengths and weaknesses in mind.

Does this mean you should never rely on information from outside sources? Certainly not. I’m glad you’re here, perusing the pages of PT Money. I’d encourage you to check out other blogs, and the sites of those other experts. Read as many personal finance books as you can get your hands on. Take all of this information, vet it, and use it as a filter with which you view your own unique situation.

Expertise Takes Time and Consistent Action

The next step to becoming your own financial expert is gaining confidence in your decision making. This can only be accomplished through a series of actions. Try something! Open up the account. Apply for that rewards card. Get that insurance quote. These actions create awareness and momentum in your financial life.

“Doing something” is not always the answer to problems. But it’s certainly the answer to learning what to do when you encounter problems. In the 2007 Harvard Business Review article, The Making of an Expert, it was noted that:

“Consistently and overwhelmingly, the evidence showed that experts are always made, not born.”

It’s going to take time and a lot of action for you to become your own financial expert. But you are the only one that can fill the role properly. So you better get with it.

So what’s the secret? The secret is three-fold as I see it: (1) only you know the detailed ins and outs of your financial situation, (2) no one cares more about your money that you, and (3) all you need to do is keep learning and try new things!

Here’s to becoming your own personal finance expert!

This post was a little more conceptual than the stuff I typically like to write so for those of you like me who like specific steps for taking action, here’s a big list I put together last January: 31 Days to Improve Your Financial Life.

Last Edited: April 22, 2015 @ 1:32 pm The content of is for general information purposes only and does not constitute professional advice. Visitors to should not act upon the content or information without first seeking appropriate professional advice. In accordance with the latest FTC guidelines, we declare that we have a financial relationship with every company mentioned on this site.
About Philip Taylor

Philip Taylor, aka "PT", is a CPA, financial writer, FinCon CEO, and husband and father of three. He created PT Money back in 2007 to share his thoughts on money and to meet others passionate about managing their finances. All the content on this blog is original, and created or edited by PT. Read more about Philip Taylor, and be sure to connect with him on Twitter, Facebook, or view the Philip Taylor+ Google profile.


  1. Kate Horrell says:

    I love this post, and it is what I try to tell my clients and readers.  I will definitely share this article!  And congrats on being up there with the heavy hitters!  That’s awesome!

  2. Congrats, Philip!

  3. To be honest I think your site is better than that of someone like Suze Orman…She has completely sold out!

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  5. This is such a great post! It is absolutely true that we are our own best financial expert. I always tell my clients that while we can provide a map, then need to do the hiking and enjoy the scenery as well :)